For established brands
you want to own key locations, support big launches and keep your brand visible across the city, in step with your digital campaigns.
OOH and traditional advertising
Billboard and OOH advertising in Lagos, planned to be seen.
In a city of traffic, malls and busy roads, the right billboard in the right place still stops people in their tracks.
Is your billboard money working, or just standing there?
Outdoor advertising in Lagos can be powerful, but it is easy to get wrong. The wrong location, a design nobody can read at 40 kilometres an hour, or a message that does not match your online campaign, and the money is gone.
Many brands also treat billboards, radio and social media as separate projects with separate suppliers. Customers see three different stories and remember none.
We plan your OOH and traditional media as part of one campaign, so your billboard, your radio spot and your Instagram page all tell the same story.
What you get
OOH strategy: where your audience actually passes, waits and shops, and which formats will reach them.
Billboard and screen placement: sourcing, booking and managing static billboards, digital screens and indoor mall placements.
Design for OOH: creative designed to be read in seconds, from a distance, in Lagos traffic.
Print advertising: flyers, posters, brochures and press adverts.
Radio and TV: planning, scripting and coordinating radio and TV adverts.
Production and printing coordination: managing printers and installers so the work goes up on time and looks right.
Campaign tracking: checking that your adverts went up as booked and measuring the response where possible.
How we run your OOH campaign
- 01
Discover
we learn your audience, your goals, your budget and your timing.
- 02
Define
we recommend locations, formats and media, and agree on the plan and cost.
- 03
Create
we design the adverts and prepare every file to the media owner's specifications.
- 04
Launch
after your approval, we book, print, install and confirm the placements.
- 05
Measure
we monitor the campaign and report on what ran, where and how it performed.
Who this is for
For growing brands
you are ready to step off the screen and into the streets, with a focused placement that makes you look bigger than your size.
OOH and traditional advertising usually runs as a campaign with a fixed fee for planning and management. Media space, printing and installation are billed at cost, so you always see what you are paying for.
OOH advertising questions
How much does a billboard cost in Lagos?
It depends on the location, the size, the format (static or digital) and how long it runs. Prime locations on busy roads cost more than quieter spots. We find options that fit your budget and goals and share the full costs before you commit.
What is OOH advertising?
OOH means out-of-home advertising. It covers any advert people see outside their homes: billboards, digital screens, mall displays, bus stops, vehicle branding and similar formats.
Is billboard advertising still worth it with social media?
Yes, when it is planned well. Billboards build fame and trust in a way a phone screen cannot, and they work best alongside social media and digital ads that carry the same message.
Do you handle printing and installation?
Yes. We coordinate with media owners, printers and installers, and confirm that your adverts went up correctly.
Can you also run radio and TV adverts?
Yes. We plan, script and coordinate radio and TV adverts as part of your wider campaign.
Be seen on the streets that matter.
Tell us who you want to reach and where. We will return with a clear plan, timeline and cost.
Start a conversation